WaveCrest is a shopper marketing agency driven by the extra, combining creative instinct with commercial precision. We deliver end-to-end solutions across retail & field marketing, creative campaigns, brand activation, branded merchandise, and shopper insights & market intelligence. Our role is to turn strategy into action—helping brands move from being seen to being shopped.
Shopper decisions happen in seconds, and we make sure your brand is the one they choose. From first glance to final purchase, we connect every stage of the shopper journey—online, in-store, and everywhere in between. Our expertise spans FMCG, consumer electronics, retail, lifestyle, and more, with Nordic reach across Finland, Sweden, Denmark, and Norway.
What sets us apart is the extra 10%—the detail, energy, and ingenuity that transform campaigns from good to unforgettable. At WaveCrest, the difference between ordinary and extraordinary is always found in the extra.
Covering the full Shopper Journey
We create end-to-end brand experiences that drive engagement and growth through tailored retail strategies, creative campaigns, and activations — both online and in-store. Our data-driven approach, powered by shopper insights, ensures measurable impact and smarter decisions.
A Piece of Our History
- 1976 Gorm Larsen & Partners in Denmark founded
- 1984 Tessa (later part of Harva Marketing) in Finland founded
- 2010 Brandiators agency in Denmark founded.
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2020–2022 Brandiators and Gorm Larsen Nordic merges into WaveCrest.
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2022 Harva Marketing joins WaveCrest.
- 2024 Montdor, Retail United and Agenda Group join WaveCrest.
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